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Home » Cryptocurrency

Strive Adds $7.75M Bitcoin, Total Hits 13,741 BTC

Published on: April 6, 2026
Kathleen Kinder
Written By
Kathleen Kinder
Kathleen Kinder
Senior Editor • 1,907 Articles
Kathleen Kinder brings over 11 years of experience in the research industry, with deep expertise in finance, cryptocurrency, and insurance. ... See full bio
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Barry Elad
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Barry Elad
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Barry Elad is a finance and tech journalist who loves breaking down complex ideas into simple, practical insights. Whether he's exploring fi... See full bio
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Strive has purchased an additional 113 Bitcoin for about $7.75 million, pushing its total holdings to 13,741 BTC as part of its ongoing treasury strategy.

Key Takeaways

  • Strive acquired 113 BTC for approximately $7.75 million at around $68,584 per Bitcoin.
  • Total Bitcoin holdings now stand at 13,741 BTC, valued at over $950 million.
  • ASST stock rose about 5% following the announcement.
  • The move reflects a long term corporate shift toward Bitcoin as a reserve asset.

What Happened?

Strive disclosed that it purchased 113 Bitcoin on April 2, spending roughly $7.75 million. The update also highlighted a rise in its stock price and provided deeper insight into its balance sheet and treasury strategy.

🔥 JUST IN: Strive has purchased 113 Bitcoin, bringing its total holdings to 13,791 $BTC. pic.twitter.com/fFVKbGfoE1

— Crypto Briefing (@Crypto_Briefing) April 6, 2026

Strive Expands Bitcoin Treasury Strategy

Strive continues to build its Bitcoin reserves through a steady and disciplined accumulation approach. The company bought 113 BTC at an average price near $68,584, reinforcing its long term commitment to Bitcoin as a core treasury asset.

This latest purchase brings its total holdings to 13,741 BTC, placing it among the largest public corporate Bitcoin holders globally. Based on early April prices, the total value of this treasury exceeds $950 million.

Unlike companies that make large one time purchases, Strive has followed a consistent incremental buying strategy. This approach allows the firm to average its entry price over time while maintaining exposure to Bitcoin’s long term upside.

Corporate Bitcoin Adoption Continues to Grow

The trend of companies adding Bitcoin to their balance sheets has grown significantly since 2020. Initially seen as a hedge against inflation and currency debasement, Bitcoin is now increasingly viewed as a digital reserve asset.

Companies like Strategy have led this movement by allocating large portions of their treasury into Bitcoin. Strategy recently added 4,871 BTC worth about $329.9 million, bringing its total holdings to 766,970 BTC.

Strive is following a similar path, though at a smaller scale. Its continued accumulation signals strong confidence in Bitcoin’s role within modern corporate finance.

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ASST Stock Rises as Investors React

Following the announcement, Strive Inc. shares climbed about 5%, reflecting positive investor sentiment around its Bitcoin focused strategy.

Investors are increasingly viewing companies like Strive as indirect exposure to Bitcoin, especially as traditional financial markets integrate digital assets. This perception has helped drive interest in ASST stock.

However, the company’s financials also reveal some risks. Strive reported an average Bitcoin cost basis of around $104,073, meaning it currently holds over $500 million in unrealized losses based on market prices.

Despite this, the company has continued to add Bitcoin rather than reduce exposure.

Balance Sheet Strength and Capital Strategy

Beyond Bitcoin, Strive maintains a diversified balance sheet. As of April 2, it reported:

  • $86.9 million in cash and cash equivalents.
  • $50.5 million in STRC preferred shares, tied to Strategy’s financing structure.
  • Exposure to yield generating instruments with returns around 11.5%.

The company has also taken steps to strengthen its financial position by reducing debt. It has already retired 92% of debt linked to its acquisition of Semler Scientific, with plans to clear the remaining amount by the end of April 2026.

Strive is also leveraging innovative funding tools such as its SATA preferred stock, which recently saw its dividend rise to 12.75%. These mechanisms allow the company to raise capital while continuing Bitcoin accumulation.

ETF Plans Signal Broader Ambitions

Strive is not only building a Bitcoin treasury but also expanding into financial products. The company recently announced plans for a new ETF, where its subsidiary will act as a sub adviser.

The proposed T Strive Digital Credit ETF, expected to trade under the ticker DGCR, will focus on preferred shares linked to Bitcoin treasury companies. This structure aims to funnel capital into further Bitcoin acquisitions.

This move connects Strive’s treasury model with a broader ecosystem of Bitcoin linked financial products, positioning the company as a growing player in this emerging sector.

CoinLaw’s Takeaway

In my experience, what stands out here is not just the size of the purchase but the consistency of Strive’s strategy. Even with large unrealized losses, the company is sticking to its plan and doubling down on Bitcoin.

I found this particularly interesting because it shows how companies are no longer treating Bitcoin as a side experiment. Instead, they are integrating it deeply into their financial structure and even building products around it.

That said, this approach is not without risk. A high cost basis and ongoing volatility could pressure balance sheets. But for firms willing to take that bet, the upside narrative remains strong.

This article has been reviewed and fact-checked by Barry Elad. CoinLaw follows strict Publishing Principles and a documented Fact-Check Policy to ensure accuracy, transparency, and editorial independence across all content.

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References

  • Strive Asset Management Form 8-K Filings
Kathleen Kinder

Kathleen Kinder

Senior Editor


Kathleen Kinder brings over 11 years of experience in the research industry, with deep expertise in finance, cryptocurrency, and insurance. At CoinLaw, she writes timely, reader-focused news articles and also serves as a senior editorial reviewer. Drawing on her background in B2B research, consumer insights, and executive interviews, she ensures every piece delivers clarity, accuracy, and real-world relevance.

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Table of Contents

  • Key Takeaways
  • What Happened?
  • Strive Expands Bitcoin Treasury Strategy
  • Corporate Bitcoin Adoption Continues to Grow
  • ASST Stock Rises as Investors React
  • Balance Sheet Strength and Capital Strategy
  • ETF Plans Signal Broader Ambitions
  • CoinLaw’s Takeaway
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