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Home » Cryptocurrency

Strategy Unveils $2B Buyback Plan and Bitcoin Reserve Strategy

Published on: June 29, 2026
Kelvin Scott
Written By
Kelvin Scott
Kelvin Scott
Finance News Analyst • 563 Articles
Kelvin Scott, with over 8 years of experience, covers the latest trends in digital assets, financial markets, and regulatory developments. W... See full bio
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Barry Elad
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Barry Elad
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Barry Elad is a finance and tech journalist who loves breaking down complex ideas into simple, practical insights. Whether he's exploring fi... See full bio
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Strategy Unveils 2b Buyback Plan And Bitcoin Reserve Strategy
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Strategy has introduced a sweeping new capital framework that includes up to $2 billion in stock buybacks, a Bitcoin monetization program, and a new reserve policy aimed at strengthening its balance sheet while maintaining its long term commitment to Bitcoin.

Key Takeaways

  • Strategy approved up to $2 billion in buybacks, split between preferred securities and Class A common stock.
  • The company can sell Bitcoin to build reserves, pay dividends, and fund repurchases, though it is not required to do so.
  • Strategy’s USD reserve stands at $2.55 billion, covering about 17.4 months of preferred dividend and interest obligations.
  • The annual dividend rate for STRC preferred shares will increase to 12 percent beginning July 1.

What Happened?

Strategy announced a new Digital Credit Capital Framework on June 29, introducing several capital management initiatives designed to improve liquidity, strengthen its preferred securities, and preserve long term exposure to Bitcoin.

The company said the framework marks a transition toward more active capital management, giving it greater flexibility to issue or repurchase securities depending on market conditions and valuation.

$MSTR – STRATEGY LAUNCHES $1.25B BTC PLAN

Strategy unveiled a new capital framework, including a $1 billion repurchase program for digital credit securities.

The board also approved a Bitcoin monetization program to generate up to $1.25 billion for its USD reserve, which stood…

— *Walter Bloomberg (@DeItaone) June 29, 2026

Strategy Introduces Five Part Capital Framework

The new framework consists of five main components:

  • A Board approved USD Reserve policy.
  • A revised STRC dividend policy.
  • A Digital Credit Securities repurchase program.
  • A Class A common stock repurchase program.
  • A Bitcoin monetization program.

Executive Chairman Michael Saylor said the company remains committed to Bitcoin as its primary treasury reserve asset while recognizing the need for liquidity and active capital management. Saylor said:

“

Strategy remains committed to Bitcoin as its primary treasury reserve asset. At the same time, Digital Credit requires liquidity, discipline, and active capital management.

Michael SaylorExecutive Chairman – Strategy Inc.

Company Builds Multi Billion Dollar Safety Reserve

As of June 28, Strategy’s USD reserve totaled approximately $2.55 billion, including expected cash proceeds from shares sold under its at the market offering program that had not yet settled.

The company said the reserve can only be used to support:

  • Preferred stock dividend payments.
  • Interest payments on outstanding debt.

Strategy estimates its current annual preferred stock dividend and interest obligations at roughly $1.76 billion, giving the reserve around 17.4 months of coverage.

The board also adopted a policy requiring the company to maintain a minimum reserve equal to at least 12 months of expected annual dividend and interest expenses.

When combined with an additional $1.25 billion in authorized Bitcoin monetization capacity, Strategy said it has approximately $3.8 billion in liquidity coverage, equivalent to about 25.9 months of obligations.

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Strategy Authorizes $2 Billion in Buybacks

The company authorized two separate repurchase programs totaling $2 billion.

The first allows for up to $1 billion in repurchases of Digital Credit Securities, including STRC, STRF, STRD, and STRK preferred shares.

The second authorizes up to $1 billion in buybacks of Class A common stock.

Neither program has an expiration date and neither obligates the company to make purchases. Management said repurchases will depend on market conditions and whether they are considered accretive to shareholders.

Chief Executive Officer Phong Le described the new framework as a shift away from one way capital issuance.

“

We intend to move between issuing securities when capital is attractive and repurchasing securities when our instruments trade at levels that make buybacks accretive.

Phong LeCEO – Strategy Inc.

Bitcoin Monetization Program Adds Flexibility

Strategy’s board also approved a Bitcoin Monetization Program, allowing the company to sell BTC from time to time for three primary purposes:

  • Building up to $1.25 billion in additional reserves.
  • Funding preferred stock dividends and interest expenses.
  • Financing share repurchases and related transaction costs.

The company stressed that the program does not obligate it to sell Bitcoin and can be modified or suspended at any time.

According to its latest filing, Strategy did not acquire additional Bitcoin during the week ending June 28 and continues to hold 847,363 BTC, purchased at an aggregate cost of $64.10 billion and an average purchase price of $75,651 per Bitcoin.

Strategy also increased the annual dividend rate on its Variable Rate Series A Perpetual Stretch Preferred Stock, or STRC, to 12 percent, effective for dividend periods beginning July 1.

CoinLaw’s Takeaway

In my experience, this announcement shows that Strategy is evolving beyond simply buying and holding Bitcoin. The company is building a more sophisticated financial structure around its massive BTC treasury, giving itself the flexibility to raise cash, support investors, and repurchase shares when opportunities arise. I found the decision to authorize Bitcoin sales particularly notable because it signals that even the largest corporate Bitcoin holder is willing to use its digital assets more actively while still maintaining a strong long term conviction in Bitcoin.

This article has been reviewed and fact-checked by Barry Elad. CoinLaw follows strict Publishing Principles and a documented Fact-Check Policy to ensure accuracy, transparency, and editorial independence across all content.

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References

  • STRATEGY INC Form 8-K SEC Filing
Kelvin Scott

Kelvin Scott

Finance News Analyst


Kelvin Scott, with over 8 years of experience, covers the latest trends in digital assets, financial markets, and regulatory developments. With a strong focus on accuracy and clarity, he delivers timely updates to help readers navigate the fast-changing world of crypto and finance. An avid football fan, he never misses a chance to watch a good match, whether it’s Premier League drama or a local game.

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Table of Contents

  • Key Takeaways
  • What Happened?
  • Strategy Introduces Five Part Capital Framework
  • Company Builds Multi Billion Dollar Safety Reserve
  • Strategy Authorizes $2 Billion in Buybacks
  • Bitcoin Monetization Program Adds Flexibility
  • CoinLaw’s Takeaway
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