Bitmain is cutting prices across its Bitcoin mining hardware lineup as the mining sector faces one of its toughest economic stretches in recent years.
Key Takeaways
- Bitmain is offering steep discounts on both old and new ASIC miners, with prices as low as $3 per terahash.
- Bundles and auctions are being used to clear inventory, with delivery windows stretching into 2025 and 2026.
- The price cuts reflect crumbling miner profits, as hashprice hovers below breakeven levels.
- The move comes as Bitcoin’s price has slipped significantly in late 2025, adding pressure across the mining ecosystem.
What Happened?
Bitmain has dramatically lowered the cost of several ASIC mining rigs, targeting both newer models like the S21 series and older S19 units. The move is part of an aggressive sales strategy to offload inventory as the mining sector contends with low profitability, rising energy costs, and weak market sentiment. Promotions, auctions, and bundled offers now give miners hardware at a fraction of what they cost earlier in the year.
📦New Package Sale: 1×ANTRACK V2 & 4×ANTMINER S19 XP+ Hyd.
— BITMAIN (@BITMAINtech) December 23, 2025
Miner Spec
✅293T
✅19J/T
💰Only $13,576 for 1️⃣ ANTRACK V2 & 4️⃣ S19 XP+ Hyd.
💲Only $4/T for S19 XP+ Hyd.
🕐Sales start on December 23th, 9:00AM(EST)
📦Shipping begins in January, 2026 pic.twitter.com/wdFoLhxHcG
Bitmain’s Fire Sale Strategy
The world’s largest ASIC manufacturer has been circulating promotional pricing and internal offers to clients in a coordinated push to stimulate demand. In some cases, prices have dropped to levels previously seen only in distressed asset sales.
A December 23 promotion offered four Antminer S19 XP+ Hydro units with an ANTRACK V2 container at around $4 per terahash, with deliveries set for January 2026.
An auction-style sale in November offered air-cooled S19k Pro units at a starting bid of $5.5 per TH/s, allowing buyers to name their price. These machines are expected to ship by December 2025.
Internal Bitmain price sheets as of December 22 showed:
- S19e XP Hydro and 3U S19 XP Hydro at $3 per TH/s.
- S19 XP+ Hydro at $4 per TH/s.
- S21 immersion-cooled miners around $7 per TH/s.
- S21+ Hydro models priced near $8 per TH/s, excluding coupons.
These prices are substantially lower than recent secondary market quotes from Hashrate Index, which reported units with 19 J/TH efficiency holding at $14 per TH/s.
Hosting Incentives Added to Drive Sales
To further drive adoption, Bitmain is promoting hosting services bundled with hardware deals. Hosting costs range between $0.055 and $0.07 per kilowatt-hour across locations including the US, Brazil, Kazakhstan, Paraguay, and Ethiopia, plus a management fee of $0.03. This approach allows buyers to secure operational capacity along with discounted equipment, lowering the entry barrier in a tough market.
Why Miners Are Struggling?
The wider cryptocurrency mining industry is facing a perfect storm:
- Bitcoin’s hashprice dropped to multi-year lows around $35 per PH/s/day, below the estimated breakeven level of $40.
- Mining difficulty, after several downward adjustments, stabilized in late December, signaling continued competition for rewards.
- The April 2024 Bitcoin halving slashed block rewards to 3.125 BTC, tightening revenues for miners further.
- Despite expectations for a bullish 2025, Bitcoin’s price dropped from over $126,000 in October to around $80,000 in November, with year-end values still 7 percent lower than in January.
- Regulatory concerns and rising energy prices have added to miners’ woes, while some operators have turned to renewable energy in an effort to cut costs.
CoinLaw’s Takeaway
In my experience, when Bitmain starts slashing prices this hard and this far ahead of delivery, it’s a clear sign the industry is in serious pain. The fact that some machines are priced at $3 per terahash and won’t even ship until 2026 shows how cautious buyers have become. The bundled hosting offers are just another way to ease that hesitation, but it underscores how tight margins have become for everyone. If you’re mining, you’re either already efficient or already underwater. These sales might look like a good deal, but they also scream desperation from the supplier side.
