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Cardano (ADA) Price: Cardano Eyes Bitcoin Investment as ADA Tests Key Support at $0.62

Updated on: July 14, 2025
Kathleen Kinder
Written By
Kathleen Kinder
Kathleen Kinder
Senior Editor
Kathleen Kinder brings over 11 years of experience in the research industry, with deep expertise in finance, cryptocurrency, and insurance. ... See full bio
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Quick Summary (TLDR):

  • Cardano plans to convert part of its $1.2 billion treasury into Bitcoin to fund ADA buybacks
  • ADA price remains under pressure near the $0.62 support level amid weak market liquidity
  • Technical indicators suggest further downside risk if resistance at $0.6720 is not cleared

Cardano Bets on Bitcoin as ADA Price Struggles

Cardano is moving forward with a bold treasury strategy just as its native token ADA teeters at a critical price threshold. The blockchain platform has announced plans to convert a portion of its $1.2 billion treasury into Bitcoin, with the goal of generating yield to buy back ADA tokens. This development comes at a time when ADA is struggling to maintain support above $0.62.

Price Faces Downward Pressure

ADA recently fell below the $0.70 and $0.68 levels, entering what analysts describe as a bearish territory. The price dropped to a low of $0.6134 before recovering slightly above the $0.620 and $0.635 marks. This bounce represented a minor correction from the recent downturn, marking a 23.6 percent Fibonacci retracement of the fall from $0.7311 to $0.6134.

Cardano ADA Price

However, resistance remains strong near the $0.6560 level. ADA is currently trading above $0.620 and its 100-hour simple moving average. Technical analysis reveals a bullish trend line forming with support around $0.630, suggesting short-term price stability is possible.

Key Technical Levels

  • Resistance zones: $0.650, $0.6560, and $0.6720
  • Support levels: $0.630, $0.620, and a critical zone near $0.60
  • RSI remains under 50, and MACD shows bearish momentum
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Bitcoin Strategy Could Transform ADA Supply Dynamics

Charles Hoskinson, founder of Cardano, confirmed the project’s intention to shift part of its treasury into Bitcoin. At current market prices, this move could allow Cardano to acquire around 11,320 BTC. Should Bitcoin rise to $110,000, the holdings would deliver approximately $40 million in unrealized gains.

Cardano intends to use these returns to repurchase ADA, potentially acquiring over 66 million tokens at current prices. This mechanism is designed to reduce circulating supply and create a price support loop, offering a novel alternative to traditional decentralized finance rewards.

Market Fragility and Liquidity Concerns

Despite the bullish strategy, market indicators reveal thin speculative interest and retreating whale positions. The ADA to BTC trading pair has declined to pre-election levels, signaling weakened relative strength.

  • Futures markets show limited bid interest
  • ADA has made two lower lows this month
  • Thin liquidity increases the risk of sudden downturns

With retail investors appearing cautious, any minor selling pressure could trigger broader panic, particularly if ADA fails to break above the $0.6720 resistance.

Reactions

“Cardano’s Bitcoin move is unprecedented among Layer 1 protocols,” said crypto strategist Elena Park. “If successful, it could shift how blockchain treasuries operate going forward.”

JUST IN: #Cardano $ADA Founder Charles Hoskinson says "converting 5-10% of the treasury into stablecoins and BTC will not materially impact Cardano. We could create yield, buy ADA, replenish the treasury, and grow to a $1B+ stablecoin and BTC treasury, to enhance ADA's value." pic.twitter.com/XyoEyjyU6L

— Angry Crypto Show (@angrycryptoshow) June 13, 2025

Final Takeaway

Cardano’s price is caught between weakening technical support and an ambitious treasury overhaul. The success of its Bitcoin-based yield plan could redefine its market appeal, but for now, ADA faces persistent downward pressure and uncertain momentum.

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Kathleen Kinder

Kathleen Kinder

Senior Editor


Kathleen Kinder brings over 11 years of experience in the research industry, with deep expertise in finance, cryptocurrency, and insurance. At CoinLaw, she writes timely, reader-focused news articles and also serves as a senior editorial reviewer. Drawing on her background in B2B research, consumer insights, and executive interviews, she ensures every piece delivers clarity, accuracy, and real-world relevance.

Disclaimer:Β The content published on CoinLaw is intended solely for informational and educational purposes. It does not constitute financial, legal, or investment advice, nor does it reflect the views or recommendations of CoinLaw regarding the buying, selling, or holding of any assets. All investments carry risk, and you should conduct your own research or consult with a qualified advisor before making any financial decisions. You use the information on this website entirely at your own risk.

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Why Is Cardano (ADA) Falling? Key Reasons Behind Today’s Price Drop
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Table of Contents

  • Quick Summary (TLDR):
  • Cardano Bets on Bitcoin as ADA Price Struggles
  • Price Faces Downward Pressure
  • Key Technical Levels
  • Bitcoin Strategy Could Transform ADA Supply Dynamics
  • Market Fragility and Liquidity Concerns
  • Reactions
  • Final Takeaway
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