Strategy has acquired another 2,932 BTC for $264 million, boosting its total Bitcoin holdings to 712,647 BTC and solidifying its dominance as a corporate holder.
Key Takeaways
- Strategy bought 2,932 BTC between January 20 and 25, spending around $264 million.
- The purchase lifted its total Bitcoin holdings to 712,647 BTC, valued at approximately $62.5 billion.
- The company funded the acquisition by selling $257 million in MSTR stock and $7 million in preferred shares.
- Strategy now holds 3.4 percent of Bitcoin’s total fixed supply, reinforcing its leadership as a corporate Bitcoin investor.
What Happened?
Strategy disclosed that it acquired 2,932 additional bitcoins between January 20 and January 25. The purchase was executed at an average price of $90,061 per coin and was funded through at-the-market stock offerings, including common and preferred shares. This brings the company’s total Bitcoin holdings to 712,647 BTC, valued at approximately $62.5 billion at current prices.
Strategy has acquired 2,932 BTC for ~$264.1 million at ~$90,061 per bitcoin. As of 1/25/2026, we hodl 712,647 $BTC acquired for ~$54.19 billion at ~$76,037 per bitcoin. $MSTR $STRC https://t.co/RooLfEvniX
— Michael Saylor (@saylor) January 26, 2026
Strategy Increases Bitcoin Holdings with Fresh Capital
In a recent SEC filing, Strategy revealed that it used proceeds from its active ATM (at-the-market) programs to fund its latest Bitcoin acquisition. Specifically, the company raised:
- $257 million from selling 1,569,770 shares of its Class A common stock (MSTR).
- $7 million from selling 70,201 shares of its STRC perpetual preferred stock.
With this new funding, Strategy successfully purchased 2,932 BTC, expanding its already massive crypto portfolio. The average purchase price for its entire stash now stands at $76,037 per BTC, including all fees and expenses.
Strategy’s Long-Term Bitcoin Vision
Strategy has cemented its role as the largest publicly traded corporate holder of Bitcoin, with its current stash representing about 3.4 percent of Bitcoin’s 21 million coin supply. The company’s overall aggregate purchase cost is about $54.2 billion, indicating unrealized gains of approximately $8.3 billion.
This Bitcoin-first strategy, driven by Executive Chairman Michael Saylor, is part of a broader capital roadmap. The firm maintains a variety of preferred stock programs, including STRK, STRF, STRC, and STRD, designed to raise tens of billions in additional capital through 2027 under its “42/42” plan.
These structured offerings help Strategy preserve liquidity, manage market volatility, and maintain access to funding, all of which support its aggressive Bitcoin accumulation goals.
Relief from MSCI Adds Momentum
Earlier this month, Strategy also benefited from a decision by MSCI, the global index provider, which chose not to exclude digital asset-heavy companies from its indexes. MSCI had been considering reclassifying firms like Strategy as fund-like entities, which could have triggered forced selling from passive investors.
The decision eased market concerns and preserved Strategy’s inclusion in key indexes, offering relief from additional downward pressure on its stock price and broader market standing.
CoinLaw’s Takeaway
I think what Strategy is doing is nothing short of groundbreaking. In my experience, few companies have had the conviction to turn Bitcoin into a core asset the way Strategy has. They are not just dipping in; they are diving deep and structuring entire financial instruments around crypto acquisition. The $8.3 billion in unrealized gains shows that this isn’t just bold, it’s working. While the market debates Bitcoin’s role, Strategy is busy building a financial fortress with it. I find their “raise-and-buy” method smart, flexible, and very forward-looking.
