How Many People Work At Coinbase 2025: Breakdown, Growth & Insights

Coinbase has become one of the largest players in the cryptocurrency and financial technology landscape. The company employs a workforce of over 4,200 people, showing steady growth over recent years. Its operations span many countries, with a remote‑first model complemented by key physical hubs. To understand exactly how many work there, where, and in what capacities, this article dives into recent data on employee numbers, departmental breakdowns, and growth trends.

How Many People Work At Coinbase?

• As of June 30, 2025, Coinbase employed over 4,200 people.
• UnifyGTm reports about 4,300 employees, up around 7.2% from the previous year.
• In 2024, Coinbase had 3,772 employees, up about 10.4% from 2023.
• Hiring in 2025 includes 598 new hires, with 305 departures, giving a net gain of close to 300 employees.
• The company expects to add about 1,000 more U.S. jobs in 2025.
• Coinbase is expanding its physical infrastructure, opening a 58,600‑sq‑ft office in Charlotte to support compliance & customer support teams.
• The company remains remote‑first, though not fully remote‑only; some in‑office or hybrid roles exist.

Recent Developments

• Coinbase announced plans to hire about 1,000 more U.S. employees in 2025, largely driven by favorable regulatory/talent conditions.
• The new Charlotte, NC office will serve as a Center of Excellence with over 130 positions in compliance and customer support.
• Despite being remote‑first, Coinbase is leasing substantial office space in San Francisco and Charlotte to provide in‑person collaboration hubs.
• The company increased its workforce by nearly 300 people via 598 hires vs. 305 departures in 2025 to date.
• As of mid‑2025, headcount exceeds 4,200, marking growth over the 2024 base of 3,772.

Coinbase’s Current Team (Key People)

• Brian Armstrong remains CEO and Co-founder of Coinbase in 2025, continuing to lead the company’s strategic direction, policy engagement, and product innovation efforts.
• Emilie Choi is President and COO, overseeing business operations, partnerships, and internal execution, and has been with the company since 2018.
• Alesia Haas serves as CFO, managing financial strategy, investor relations, and reporting responsibilities across global markets.
• Paul Grewal, Chief Legal Officer, heads the legal, compliance, and regulatory response divisions, playing a central role in Coinbase’s interaction with U.S. regulators.
• L.J. Brock is Chief People Officer, responsible for Coinbase’s hiring, remote-first workforce strategy, DEI policies, and internal culture programs.
• Nadia Alvarez, Head of Institutional Sales and International Expansion, plays a critical role in scaling Coinbase’s global footprint.
• Manish Gupta, Chief Product Officer (as of 2025), leads product roadmap development across trading, DeFi access, and consumer features.
• Tobias “Tobi” Lütke, Shopify’s CEO, remains on the Coinbase board of directors, contributing strategic insight into crypto-commerce integrations.
• The board includes notable figures such as Fred Ehrsam (co-founder, although no longer active operationally), Katie Haun (former federal prosecutor and crypto investor), and Marc Andreessen (founder of Andreessen Horowitz), all of whom bring regulatory, legal, and venture capital perspectives.

Workforce Growth and Trends

• From end‑2023 to end‑2024, employee count rose from 3,416 to 3,772, a growth of about 10.4%.
• Year over year into mid‑2025, headcount climbed to roughly 4,200–4,300, indicating 7‑8% growth.
• Departures remain nontrivial, 305 so far in 2025, compared to 598 new hires.
• The “other” category, employees whose location is not a large hub, is large, about 2,793 of 4,300 employees operate in “other” locations or remotely.
• Key hubs have also grown, New York (≈ 474), San Francisco (≈ 319), are among the largest named locations.
• Technical hubs outside the U.S. show growth, Bengaluru (101), Hyderabad (97), and employees.
• Departments focused on Engineering / Product are growing, with engineering being 1,605 employees, more than one‑third of the workforce.

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Employee Distribution by Department

• Engineering, 1,605 employees, making it the largest department, roughly 35‑40% of the total.
• Marketing & Product, 474 employees.
• Finance & Administration, 458 employees.
• Sales & Support, 370 employees.
• Business Management, 285 employees.
• Human Resources, 220 employees.
• Risk, Safety & Compliance, 208 employees.
• Information Technology, 190 employees.
• Operations, 161 employees.

Employee Locations and Remote Workforce

• Coinbase is remote‑first, with roughly 95% of its 4,000+ employees working remotely as of mid‑2025.
• The company is opening its Charlotte, North Carolina “Center of Excellence” (≈ 58,600 sq ft) to support roles in compliance & customer support.
• Plans are underway to hire over 130 employees in Charlotte in 2025.
• Coinbase still maintains regional offices in San Francisco and New York, though many employees in those regions work remotely or hybrid.
• More than 80% of open roles in early 2025 are remote positions; of these remote roles, many are in engineering functions.
• Despite remote work being dominant, Coinbase is negotiating for a new headquarters in San Francisco’s Mission Rock area (150,000 sq ft) to house some of its teams.
• Their remote‑first policy allows flexibility; some roles are fully remote, others hybrid, depending on function and location.

Hiring and Turnover Statistics

• Between January and mid‑2025, Coinbase made 598 new hires and recorded 305 departures, for a net gain of just under 300 employees.
• As of June 30, 2025, the total full‑time employees number 4,279, up 13.44% since December 31, 2024.
• Growth from end‑2023 to end‑2024 was 10.42%, with employees rising from around 3,416 to 3,772.
• Turnover remains nontrivial; departures (305) represent roughly 7‑8% of the mid‑2025 workforce growth, relative to the 4,200 baseline.
• The decision to add 1,000 US‑based jobs in 2025 indicates aggressive hiring ambitions.
• The hiring push has concentrated on compliance, customer support, and engineering, with remote roles especially.
• Some of the employee movement is likely tied to restructuring or operational adjustments, e.g., opening new offices, changing policies, rather than just growth.

Coinbase Financial Performance Summary

• Total Revenue was $2.03 billion, reflecting a 24.22% increase from Q1 2024.
• Transaction Revenue totaled $1.26 billion, up 17.23% YoY, including:
  • $1.06 billion from consumer trading,
  • $98.9 million from institutional trading,
  • $87.8 million from other transactions.
• Subscription & Services Revenue hit $686.1 million, a 36.6% rise year-over-year.
• Corporate interest and other income contributed $74 million.
• Operating Income reached $705.8 million.
• Pre-Tax Income came in at $52.5 million.
• Net Income surged to $65.6 million, a 94.4% increase compared to Q1 2024.
• Expenses included:
  • $303.0 million in transaction costs,
  • $355.4 million in technology & development,
  • $247.3 million in sales & marketing,
  • $436.3 million in general & administrative,
  • $58.6 million in other operating expenses.
• Other financials reported:
  • $20.5 million in interest expenses,
  • –$9.6 million tax provision (benefit),
  • –$96.7 million losses on crypto held for investment,
  • –$54.6 million losses on crypto held for operations,
  • –$6.2 million in other (net) expenses.

Historical Employee Numbers

• At the end of 2022, Coinbase had approximately 4,510 employees.
• That number dropped in 2023 to about 3,416, a decline of 24.3%.
• Then, from end‑2023 to end‑2024, total employees rose from 3,416 to 3,772, a +10.42% increase.
• By mid‑2025 (June 30), the employee count reached 4,279, adding 507 employees since December 2024.
• The 2025 employee growth appears robust compared with the dips seen in 2022‑2023.
• Coinbase’s workforce peaked at around 4,500 in 2022 before the drop in 2023.

Employee Demographics

• Coinbase’s DEI (Diversity, Equity & Inclusion) rating is about 3.4 out of 5, based on 638 employee reviews on Glassdoor.
• In those DEI ratings, Men tend to rate the culture higher than Women (Men 3.7, Women 3.1).
• Among racial/ethnic groups, Asians (4.0), Black or African American (4.1), and Hispanic or Latinx (4.4) respondents rated DEI more favorably than White respondents (3.1).
• There have been reported wage gaps; one estimate finds that Black employees are paid up to 7% less and women up to 8% less than comparable employees in similar roles.
• Employee tenure, multiple sources note that the average employee tenure at Coinbase is less than 15 months.

Coinbase Crypto Transaction Revenue Trends by Asset

• Bitcoin remained the top revenue driver with a 34% share in Q2 2025, recovering from 26% in Q1 2025 and outperforming its Q4 2024 low of 27%.
• Ethereum saw a dip in share, falling to 10% in both Q4 2024 and Q1 2025, before slightly rebounding to 12% in Q2 2025, down from 17% in Q2 2024.
• Solana contributed 10% in Q2 2024 and 11% in Q3 2024, but its share was not reported in the following quarters.
• XRP gained traction in Q1 2025 with 18%, up from 14% in Q4 2024, but dropped to 13% in Q2 2025. No data was reported for Q2–Q3 2024.
• Other Crypto Assets consistently made up the largest share, peaking at 49% in Q4 2024, then declining to 36% in Q1 2025, and settling at 41% in Q2 2025.

Workforce Investments and Expenses

• In Q2 2025, Coinbase reported 4,279 full‑time employees, and its operating expenses grew by 15% quarter‑over‑quarter to $1.50 billion.
• A large portion of expense growth was attributable to a $307 million cost tied to a data theft incident disclosed in May.
• Technology & development, General & Administrative (G&A), and Sales & Marketing expenses together decreased 2% to $977 million in that same quarter.
• Sales & Marketing expenses in Q2 2025 were in the range of $236 million, including $15 million in stock‑based compensation.
• Subscription and services revenue, which supports investment in infrastructure & support, was $656 million in Q2 2025.
• Coinbase has planned investments in compliance, customer support, and international expansion, which all require increasing headcount and expense reserves.

Notable Hiring Initiatives

• Coinbase plans to add about 1,000 more U.S. jobs in 2025, emphasizing compliance, customer support, and regulatory‑related roles.
• The company is expanding into Charlotte, NC, opening a “Center of Excellence” of approximately 58,600 sq ft to house 130 employees in compliance & customer support.
• Many of the new positions are remote, though the Charlotte initiative signals a partial shift toward hybrid or in‑office presence for some functions.
• Coinbase is reinforcing engineering productivity; there are reports of firings of engineers who did not adopt required AI tools (such as Cursor, Copilot), showing a threshold for tech‑role performance.
• Investment in regulatory compliance remains a priority; many of the newly posted roles are compliance‑oriented, indicating expectations for stricter oversight.
• While many hires are U.S.‑based, remote hiring continues to allow flexibility for non‑U.S. roles, especially in engineering and product teams.
• Coinbase’s hiring initiatives tie in with broader business objectives, acquiring Deribit, expanding product offerings, and improving customer service amid trading volume fluctuations.

Coinbase Workforce Distribution by Location

• New York, NY, has the largest named workforce hub with 474 employees.
• San Francisco, CA, follows with 319 employees, maintaining its historical relevance.
• Seattle, WA, employs 181 people, supporting West Coast operations.
• Los Angeles, CA, has 162 employees, showing solid market coverage.
• Bengaluru, India, accounts for 101 employees, reflecting a growing engineering presence.
• Hyderabad, India, employs 97 team members, reinforcing Coinbase’s India-based talent pool.
• London, UK, contributes 73 employees, establishing a foothold in Europe.
• Austin, TX, houses 51 employees, showing strategic investment in Texas.
• Portland, OR, includes 49 employees.
• Other locations, including remote and globally distributed teams, make up 2,793 employees, underscoring Coinbase’s remote-first global strategy.

Workforce Reduction and Layoffs

• In 2022, Coinbase cut roughly 18% of its workforce, about 1,100 employees, amid economic and market uncertainty.
• Another round of layoffs in early 2023 eliminated about 950 employees, amounting to 20% of the workforce at that time.
• Some internal terminations have occurred, particularly in engineering, for the non‑adoption of AI tools. These appear to be individually targeted rather than mass layoffs.
• Coinbase’s growth in employee numbers, +507 employees between end‑2024 and mid‑2025, indicates net hiring rather than a reduction in that period.
• Prior reductions have been linked to strategies to reduce operating costs, optimize projects, and focus on higher‑return parts of the business.
• Severance and restructuring charges in earlier layoffs (2022‑2023) ran into tens or low hundreds of millions of dollars.

Comparison With Other Financial Companies

• Coinbase’s revenue per employee is about $1.75 million per year, placing it among higher efficiency tech/fintech companies.
• Compared with traditional financial institutions, this number is relatively high, since many banks tend to have lower revenue per employee due to heavier compliance, branch infrastructure, and physical presence costs.
• Coinbase’s profit per employee (2025 mid‑year) is approximately $668,533.
• Based on a mid-2025 market cap of approximately $83.8 billion and a headcount of 4,279, Coinbase’s valuation per employee is estimated at ~$19.6 million.
• Growth‑oriented fintech and crypto firms tend to have higher allowed margins per employee, compared to legacy banks, because of less legacy infrastructure, more leverage of software, and remote work.
• But volatility in transaction revenue creates more risk vs. financial peers with more diversified income streams.
• Coinbase’s comparisons with peers suggest it’s efficient in terms of revenue/employee, but margins can shift sharply with changes in trading volume, regulation, or crypto‑market cycles.

Revenue and Profit Per Employee

• As of June 30, 2025, Coinbase had 4,279 employees, up 13.44% since December 31, 2024.
• Revenue per employee for mid‑2025 is approximately $1,567,198.
• Profit per employee in the same period is about $668,533.
• In 2024, Coinbase’s total revenue was about $6.565 billion, showing a large increase over 2023.
• In Q2 2025, revenue was $1.50 billion, and subscription and services revenue contributed $656 million.
• For Q1 2025, total revenues were $2.03 billion, though net income fell compared to the same period in 2024, impacted by increased expenses.
• Revenue per employee is comparatively stable and rising, even with fluctuations in profit, because Coinbase is adding employees in lower‑cost or remote areas while managing overhead.

Company Culture and Work Environment

• Reviews on Glassdoor suggest Coinbase maintains a remote‑first culture, stressing flexibility but also accountability.
• The requirement for engineers to adopt AI tools reflects a culture that is pushing for constant adoption of efficiency tools and high performance.
• Some employees have expressed concern over job security, especially when policies shift rapidly, and terminations occur for non‑compliance.
• Employee sentiment around work‑life balance is mixed; remote work gives flexibility, but expectations for output and response turnaround remain high.
• Coinbase offers standard tech‑sector benefits, stock compensation, etc., which tie employees’ incentives to company performance.
• Regulatory pressure and market volatility have added stress, and changes in revenue flows impact business priorities, which affect internal resource allocation and role stability.
• Mentorship, career growth, and internal mobility are cited positively in many reviews, especially within product and engineering functions.

Frequently Asked Questions (FAQs)

Conclusion

Coinbase appears to be in a phase of steady growth, with employees, healthy revenue per employee, and clear strategic hiring in compliance, support, and engineering. Culture remains remote‑first and efficiency‑driven, with new policies emphasizing tool adoption, regulatory compliance, and cost discipline.